Kino Lorber Launches Virtual Theater Exhibition Initiative To Help Local Theaters Weather Coronavirus Impact
In an effort to assist the shuttering of theaters amid the coronavirus outbreak, Kino Lorber introduced that’s launching Kino Marquee, a digital theatrical exhibition initiative that may allow film theaters which have closed to proceed to serve their audiences and generate income.
Underneath the initiative, movies could have a digital launch with collaborating theaters for different presently scheduled and upcoming Kino Lorber and Zeitgeist titles till theaters are in a position to reopen. The primary Kino Marquee screenings have been set at New York’s Movie at Lincoln Heart, Brooklyn Academy of Music and Jacob Burns Movie Heart. All will open with the Kino Lorber Cannes-winning title Bacurau.
“When theaters began to shut, we at Kino Lorber turned our ideas to how we may collaborate with our impartial theater companions throughout the nation. We can not launch the sorts of movies we do with out their assist,” stated Wendy Lidell, SVP of Theatrical Distribution at Kino Lorber. “In fact we wished to discover a technique to hold our present movie launch in entrance of audiences, however to take action in a approach that may additionally profit our exhibition companions. We wish to assist make sure that these theaters will be capable of reopen their doorways after this disaster passes. The Kino Marquee program affords a possibility for theaters to generate income whereas their doorways are closed.”
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COPYRIGHT_BP: Published on https://bingepost.com/kino-lorber-launches-virtual-theater-exhibition-initiative-to-help-local-theaters-weather-coronavirus-impact/67247/ by Cecilia Jones on 2020-03-19T19:31:40.000Z
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As of now, the next theaters are collaborating within the Kino Marquee program:
- Movie at Lincoln Heart (New York, NY)
- BAM (Brooklyn, NY)
- Jacob Burns Movie Heart (Pleasantville, NY)
- The Little Theatre (Rochester, NY)
- Santa Barbara Worldwide Movie Competition Riviera Theatre (Santa Barbara, CA)
- The Frida Cinema (Santa Ana, CA)
- Denver Movie / Sie FilmCenter (Denver, CO)
- Belcourt Theater (Nashville, TN)
- Loft Cinema (Tucson, AZ)
- Austin Movie Society (Austin, TX)
- Aperture Cinema (Winston Salem, NC)
Kino Marquee is hosted on the Kino Now VOD platform and guests to web site will be unable to navigate to theaters’ digital screening rooms. Every theater will promote its personal movie web page by way of conventional means and digital “ticket” patrons from the theater’s Kino Marquee website will obtain a hyperlink that provides them admission to a web-based screening room. The Kino Marquee initiative is anticipated to be scaled up within the coming weeks in response to market demand.
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