EXCLUSIVE: Snapchat goes to inform the tales of Frontline Heroes in the course of the coronavirus disaster in an unique Snapchat Uncover sequence from UK producer Barcroft Studios.
Every of the six, five-minute episodes will give attention to a special frontline employee, with tales starting from somebody working in a trauma ward at a hospital, to a person offering assist providers in a laundrette.
The sequence was shot utilizing a mix of body-mounted, hand-held and rigged cameras, with the purpose of taking viewers near their expertise by a video diary of types. The shoot noticed the UK’s strict social distancing measures.
Frontline Heroes premieres on Snapchat Uncover at the moment. Barcroft chief artistic officer Alex Morris stated it’s an “essential” sequence, which “highlights unbelievable human beings who’re on the entrance line of this extraordinary disaster, offering tales of inspiration and hope to a younger and engaged viewers.”
The present isn’t the primary fee Barcroft has secured from Snapchat. It made psychological well being sequence Thoughts Your self as an unique for the tech firm, whereas its personal exhibits embrace Born Totally different and Shake My Magnificence. Barcroft stated its content material attracts 50M distinctive viewers a month on Snapchat.